Man Chapter 9 PLANNING TOOLS ROB B INS ACOULTER AND TECHNIQUES ©Prentice Hall,2002 9-1
Chapter 9 PLANNING TOOLS AND TECHNIQUES © Prentice Hall, 2002 9-1
Learning Objectives You should learn to: -Describe three techniques for assessing the environment Describe four techniques for allocating resources Tell why budgets are popular planning tools Differentiate Gantt and load charts -Identify the steps in developing a PERT network ©Prentice Hall,.2002 9-2
Learning Objectives You should learn to: – Describe three techniques for assessing the environment – Describe four techniques for allocating resources – Tell why budgets are popular planning tools – Differentiate Gantt and load charts – Identify the steps in developing a PERT network © Prentice Hall, 2002 9-2
Learning Objectives (cont. You should learn to: -Describe the requirements for using linear programming Explain the concept of project planning Tell how managers might use scenarios in planning ©Prentice Hall,.2002 9-3
Learning Objectives (cont.) You should learn to: – Describe the requirements for using linear programming – Explain the concept of project planning – Tell how managers might use scenarios in planning © Prentice Hall, 2002 9-3
Techniques For Assessing The Environment Environmental Scanning the screening of information to anticipate and interpret changes in the environment competitor intellligence -gathering information about one's competitors a variety of sources of information is easily accessible reverse engineeriing-analyze a competitor's product becomes illegal corporate spying when proprietary materials or trade secrets are stolen -fine line between what is legall and ethicall and what is legal but unethical ©Prentice Hall,2002 9-4
Techniques For Assessing The Environment Environmental Scanning – the screening of information to anticipate and interpret changes in the environment – competitor intelligence - gathering information about one’s competitors • a variety of sources of information is easily accessible – reverse engineering - analyze a competitor’s product • becomes illegal corporate spying when proprietary materials or trade secrets are stolen – fine line between what is legal and ethical and what is legal but unethical © Prentice Hall, 2002 9-4
Assessing The Environment (cont. Environmental Scanning (cont.) -globall scanning-screening of information on global forces that might affect an organization that has global interests requires more extensive procedures than those used for scanning the domestic environment ©Prentice Hall,.2002 9-5
Assessing The Environment (cont.) Environmental Scanning (cont.) – global scanning - screening of information on global forces that might affect an organization that has global interests • requires more extensive procedures than those used for scanning the domestic environment © Prentice Hall, 2002 9-5