《电子商务英语》(英文版)Chapter 3 Retailing in Electronic Commerce:Products and Services
Electronic Commerce Prentice Hall © 2006 2 Learning Objectives 1. Describe electronic retailing (e-tailing) and its characteristics. 2. Define and describe the primary e-tailing business models. 3. Describe how online travel and tourism services operate and their impact on the industry.
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Travel and tourism services online Benefits of online travel services Benefits to consumers Large amount of free information available 24/7 Substantial discounts can be found Benefits to providers Airlines, hotels, and cruise lines are selling otherwise empty spaces Direct selling saves the provider's commission and its processing Electronic Commerc Prentice Hall 2006
Electronic Commerce Prentice Hall © 2006 16 Travel and Tourism Services Online • Benefits of Online Travel Services – Benefits to consumers • Large amount of free information available 24/7 • Substantial discounts can be found – Benefits to providers • Airlines, hotels, and cruise lines are selling otherwiseempty spaces • Direct selling saves the provider’s commission and its processing
Travel and tourism services online Limitations of online travel services Many people do not use the Internet The amount of time and the difficulty of using virtual travel agencies may be significant Complex trips or those that require stopovers may not be available online because they require specialized knowledge and arrangements Electronic Commerc Prentice Hall 2006
Electronic Commerce Prentice Hall © 2006 17 Travel and Tourism Services Online • Limitations of Online Travel Services – Many people do not use the Internet – The amount of time and the difficulty of using virtual travel agencies may be significant – Complex trips or those that require stopovers may not be available online because they require specialized knowledge and arrangements
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