Marketing Intermediaries 2-11 Middlemen Physical M Marketing Marketing distributionIntermediaries service firms agencies Financial intermediaries 计至（竹置多大孝 国际商学院市场营销学系 University of Intemational Business and Economics
国际商学院 市场营销学系 2－11 Marketing Intermediaries Marketing Intermediaries Middlemen Financial intermediaries Physical distribution firms Marketing service agencies
Types of Publics 2-12 >Internal General Local Citizen Action >Government Media ”對至（的宜多大差 国际商学院市场营销学系 University of Intemational Business and Economic
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2-13 II.The Company's Macroenvironment 雒對酒价置昌大专 国际商学院市场营销学系 University of Intemational Business and Economics
国际商学院 市场营销学系 2－13 II. The Company’s Macroenvironment