MODERN MANAGEMENT Creativity in Individuals Creative thinking is the Expertise is capacity to put existing e v e r y t hi ng a n ideas together in new individual knows and Creative com b i n a t i o n s.It Expertise thinking can do in the broad skills determines how flexibly Creativity domain of his or her and imaginatively work. individuals approach problems. Motivation "Motivation refers to an individual's need or passion to be creative
Modern ManageMent Creativity in Individuals E x p e r t i s e i s e v e r y t h i n g a n individual knows and can do in the broad domain of his or her work. Creative thinking is the capacity to put existing i d e a s t o g e the r in new c o m b i n a t i o n s . I t determines how flexibly a n d i m a g i n a t i v e l y i n d i v i d u a ls a p p r o a c h problems. § Motivation refers to an individual’s need or passion to be creative
MODERN MANAGEMENT Increasing Creativity in Organizations To encourage creativity,management should follow seven step: I.Challenge Workers 2.Establish Worker Autonomy 3.Afford Time for Accomplishing Work 4.Establish Diverse Work Groups 5.Personally Encourage Workers 6.Establish Systems Support 7.Hire and Retain Creative People
Modern ManageMent Increasing Creativity in Organizations To encourage creativity, management should follow seven step： 1. Challenge Workers 2. Establish Worker Autonomy 3. Afford Time for Accomplishing Work 4. Establish Diverse Work Groups 5. Personally Encourage Workers 6. Establish Systems Support 7. Hire and Retain Creative People
MODERN MANAGEMENT 1.Challenge Workers The most effective step managers can take to stimulate creativity is providing organization members with an appropriate level of job- MANUAL s AUTOMATED related challenge. Managers must struggle to understand both organization members and their jobs to make sure workers are challenged at a level that encourages creative solutions for meeting job challenges
Modern ManageMent 1. Challenge Workers § The most effective step managers can take to stimulate creativity is providing organization members with an appropriate level of job- related challenge. § Managers must struggle to understand both organization members and their jobs to make sure workers are challenged at a level that encourages creative solutions for meeting job challenges
MODERN MANAGEMENT 2.Establish Worker Autonomy People tend to be more creative in their jobs if they have some freedom to influence the process used to perform their jobs. WHAT DRIVES US THE KEYS TO OUR MOTIVATion AUTONOMY+MASTERY+ PVRPOSE In coutrol o叶what we Improvingour Working towards do+hous we doit skills +selves something wortlwhile ☆
Modern ManageMent 2. Establish Worker Autonomy § People tend to be more creative in their jobs if they have some freedom to influence the process used to perform their jobs
MODERN MANAGEMENT 3.Afford Time for Accomplishing Work "Appropriate time is a critical resource that fuels creativity in organization members. "Time pressures can actually affect creativity in different ways, depending on various other organizational conditions. In addition to providing plenty of challenging tasks and worker autonomy,Google also allows its employees sufficient time to accomplish their jobs.That includes down time that helps refresh their creative juices.Here,two Google employees use some down time to engage in a light saber duel at the office
Modern ManageMent 3. Afford Time for Accomplishing Work § Appropriate time is a critical resource that fuels creativity in organization members. § Time pressures can actually affect creativity in different ways, depending on various other organizational conditions. In addition to providing plenty of challenging tasks and worker autonomy, Google also allows its employees sufficient time to accomplish their jobs. That includes down time that helps refresh their creative juices. Here, two Google employees use some down time to engage in a light saber duel at the office