Introduc tion Chapter 10 Marketing Channels slides Gases Providing the \ae Questions. BACK JANUARY Readings
Chapter 10 Marketing Channels Introduction Slides Cases Questions Readings BACK
Introduction 渠道为王时代的到来 ERE
Introduction 渠道为王时代的到来
ontent 1. Channel functions 2. Types of channels Di 3. Channel design 4. Channel Management 5. Trends of Channel Management
1.Channel Functions 2.Types of channels 3.Channel Design 4.Channel Management 5.Trends of Channel Management
What Is A Marketing Channel a marketing channel is a set of independent organizations involved in the process of making a product or service available for use or consumption
4 What Is A Marketing Channel A marketing channel is a set of independent organizations involved in the process of making a product or service available for use or consumption
1, Distribution Channel Functions Information Transfer Communication Payments Negotiation Physical Distribution Ordering Risk Taking Financing
5 1.Distribution Channel Functions Ordering Payments Communication Transfer Negotiation Financing Risk Taking Physical Distribution Information