Section Three Exhibition design process (一) 目的与要求Course outline 1.了解展览项目开发过程及设计流程。 2.掌握设计说明的书写方法 3.理解运用展示空间陈述故事的手段 1. Understand the exhibition project development process and design process 2 Master the writing of design brief. 3.Understand the use of display space to tell stories. (二)教学内容Course content l.主要内容Main content 展监项目开发讨语 展览展示设计流程 设计理念，设计策划方法，书写设计说明 分析设计说明，案例讲解： How to Plan and Design an Exhibition Exhibition design process, Design concept,design planning methods and design brief. Analyzing the Design brief,case study. 2.基本概念和知识点Basic concepts&knowledge 展示设计设计流程： 设计说明： 、 空间叙事，品牌与空间： Exhibition design process 、 design brief. Space narrative,branding space; 3.问题与应用（能力要求）Questions&Applications(Requirements) 了解展览设计项目开发及工作流程 调研作业与期末考核展览设计项目作为展览设计项目开发的环节与最终展 示效果 Understand how to plan an exhibition and work in the project team, Research assignments and final assessment of exhibition design projects as the link of exhibition design project development and the final display effect. (E)思考与实践Consideration and Practice 。通过案例分析，理解设计说明的作用： Through case analysis.understand the role of design brief: 6
6 Section Three Exhibition design process (一) 目的与要求 Course outline 1． 了解展览项目开发过程及设计流程。 2． 掌握设计说明的书写方法。 3． 理解运用展示空间陈述故事的手段。 1． Understand the exhibition project development process and design process. 2． Master the writing of design brief. 3． Understand the use of display space to tell stories. (二) 教学内容 Course content 1．主要内容 Main content - 展览项目开发过程; - 展览展示设计流程； - 设计理念，设计策划方法，书写设计说明； - 分析设计说明，案例讲解； - How to Plan and Design an Exhibition; - Exhibition design process; - Design concept; design planning methods and design brief; - Analyzing the Design brief, case study. 2．基本概念和知识点 Basic concepts & knowledge - 展示设计设计流程； - 设计说明; - 空间叙事,品牌与空间； - Exhibition design process; - design brief; - Space narrative, branding space; 3．问题与应用（能力要求）Questions & Applications (Requirements) - 了解展览设计项目开发及工作流程; - 调研作业与期末考核展览设计项目作为展览设计项目开发的环节与最终展 示效果; - Understand how to plan an exhibition and work in the project team; - Research assignments and final assessment of exhibition design projects as the link of exhibition design project development and the final display effect; (三) 思考与实践 Consideration and Practice - 通过案例分析，理解设计说明的作用； - Through case analysis, understand the role of design brief;
调研本土展示项目案例： Investigate local display project cases. (四)教学方法与手段Teaching methods 课堂讲授、多媒体教学：lectures,multimedia 模块四设计思维 Section Four Design thinking (一) 目的与要求Course outline 1.了解设计思维与创意引擎的原理： 2.学习设计思维的创意生产流程与方法： 3.掌握思维导图等设计思维方法： 1.Understand Design thinking and innovation engine; 2.Leamn the Design thinking process and methods, 3.Master design thinking methods such as mind mapping; (仁)教学内容Course content 1.主要内容Main content 设计思维的原理与流程： 、 创意引整的维度： 创意思维训练：思维导图、头脑风暴、小组训练及讨论： 研究调研，获取灵感，生成设计理念、主题： Principles and processes of design thinking: The dimensions of the innovation engine; Creative thinking training:mind mapping,brainstorming.focus group and discussion Research and fieldwork,get inspiration,and generate design concepts and themes 2.基本概念和知识点Basic concepts&knowledge 设计思维流程 思维导图： Processes of design thinking. Mind mapping. 3.问题与应用（能力要求）Questions&Applications(Requirements) ·参与创意思维训练： Participate in creative thinking training (三)思考与实践Consideration and Practice
7 - 调研本土展示项目案例; - Investigate local display project cases. (四) 教学方法与手段 Teaching methods 课堂讲授、多媒体教学；lectures, multimedia. 模块四 设计思维 Section Four Design thinking (一) 目的与要求 Course outline 1． 了解设计思维与创意引擎的原理; 2． 学习设计思维的创意生产流程与方法； 3． 掌握思维导图等设计思维方法； 1． Understand Design thinking and innovation engine; 2． Learn the Design thinking process and methods; 3． Master design thinking methods such as mind mapping; (二) 教学内容 Course content 1．主要内容 Main content - 设计思维的原理与流程； - 创意引擎的维度； - 创意思维训练：思维导图、头脑风暴、小组训练及讨论； - 研究调研，获取灵感，生成设计理念、主题； - Principles and processes of design thinking; - The dimensions of the innovation engine; - Creative thinking training: mind mapping, brainstorming, focus group and discussion; - Research and fieldwork, get inspiration, and generate design concepts and themes; 2．基本概念和知识点 Basic concepts & knowledge - 设计思维流程; - 思维导图; - Processes of design thinking; - Mind mapping; 3．问题与应用（能力要求）Questions & Applications (Requirements) - 参与创意思维训练； - Participate in creative thinking training; (三) 思考与实践 Consideration and Practice