Introduction to Information Systems Essentials for the Internetworked E-Business Enterprise Eleventh Edition Chapter Competing with Information Technology
Eleventh Edition 1 Introduction to Information Systems Essentials for the Internetworked E-Business Enterprise C h a p t e r 2 Competing with Information Technology
James A.O'Brien Introduction to Information Systems Eleventh Edition Chapter Objectives ldentify several basic competitive strategies and explain how they can use information technologies to confront the competitive forces faced by a business. Ildentify several strategic uses of information technology for electronic business and commerce,and give examples of how they give competitive advantages to business. Give examples of how business process reengineering frequently involves the strategic use of e-business technologies
James A. O’Brien Introduction to Information Systems Eleventh Edition 2 • Identify several basic competitive strategies and explain how they can use information technologies to confront the competitive forces faced by a business. • Identify several strategic uses of information technology for electronic business and commerce, and give examples of how they give competitive advantages to business. • Give examples of how business process reengineering frequently involves the strategic use of e-business technologies. Chapter Objectives
James A.O'Brien Introduction to Information Systems Eleventh Edition Chapter Objectives ldentify the business value of using e-business technologies for total quality management,to become an agile competitor,or to form a virtual company. Explain how knowledge management systems can help a business gain strategic advantages
James A. O’Brien Introduction to Information Systems Eleventh Edition 3 • Identify the business value of using e-business technologies for total quality management, to become an agile competitor, or to form a virtual company. • Explain how knowledge management systems can help a business gain strategic advantages. Chapter Objectives
James A.O'Brien Introduction to Information Systems Eleventh Edition 4 The Competitive Environment Threat of New Entrants Bargaining Power of Suppliers Rivalry Among Existing Competitors Threat of Substitutes Bargaining Power of Customers
James A. O’Brien Introduction to Information Systems Eleventh Edition 4 The Competitive Environment Threat of New Entrants Rivalry Among Existing Competitors Bargaining Power of Customers Bargaining Power of Suppliers Threat of Substitutes
James A.O'Brien Introduction to Information Systems Eleventh Edition Fundamental Competitive Strategies-Cont. Cost Leadership Strategies Differentiation Strategies Innovation Strategies Growth Strategies Alliance Strategies
James A. O’Brien Introduction to Information Systems Eleventh Edition 5 Fundamental Competitive Strategies - Cont. Differentiation Strategies Innovation Strategies Growth Strategies Alliance Strategies Cost Leadership Strategies