Business policies and Strategies Basic concepts Dr. Jerry L. huxell
Dr. Jerry L. Huxell Business Policies and Strategies Basic Concepts
Objectives of subject To provide a deeper understanding of strategic analyses know the situation To discuss in more detail the strategic options that a firm can consider -make a decision To explore rational and creative approaches to strategy implementation -the tough part of strategy To discuss how to evaluate and control the strategy selected Dr. Jerry L. huxell
Dr. Jerry L. Huxell Objectives of Subject • To provide a deeper understanding of strategic analyses – know the situation. • To discuss in more detail the strategic options that a firm can consider – make a decision. • To explore rational and creative approaches to strategy implementation – the tough part of strategy. • To discuss how to evaluate and control the strategy selected
Charles darwin "It is not the strongest of the species that survives, nor the most intelligent; it is the one that is most adaptable to change 27 Survival or success depends on the ability to adapt and compete in todays ever-changing world-change or die Dr. Jerry L. Huxell
Dr. Jerry L. Huxell Charles Darwin • “It is not the strongest of the species that survives, nor the most intelligent; it is the one that is most adaptable to change.” • Survival or success depends on the ability to adapt and compete in today’s ever-changing world – change or die
Quote Without a strategy, an organization is like a ship without a rudder, going around in circles. It's like a tramp it has no place to 27 Joel ross and michael Kami Dr. Jerry L. Huxell
Dr. Jerry L. Huxell Quote • “Without a strategy, an organization is like a ship without a rudder, going around in circles. It’s like a tramp; it has no place to go.” • Joel Ross and Michael Kami
Management Challenges Power has shifted to the customer Size is not necessarily an advantage Accelerating rates of change in technology Globalization of business- new competitors Changing nature of the workforce Resource shortages Maintaining a competitive advantage Dr. Jerry L. Huxell
Dr. Jerry L. Huxell Management Challenges • Power has shifted to the customer • Size is not necessarily an advantage • Accelerating rates of change in technology • Globalization of business – new competitors • Changing nature of the workforce • Resource shortages • Maintaining a competitive advantage