Concept Development:The Front-End Process 6 Setting final specifications The detail of this activity in accurate way 7 Project planning Detailed development schedule 8 Economic analysis Financial analyst and economic model 9 Benchmarking of competitive products 10 Modeling and prototyping 上游充通大￥ 安泰经济与管理学院 Massachusetts Institute of Anta College of Economic&Managemert Shanghal Joo Tong University Technology
单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 6 单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 6 单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 6 单击此处编辑母版标题样式 单击此处编辑母版文本样式 第二级 第三级 第四级 第五级 6 Concept Development: The Front-End Process 6 Setting final specifications The detail of this activity in accurate way 7 Project planning Detailed development schedule 8 Economic analysis Financial analyst and economic model 9 Benchmarking of competitive products 10 Modeling and prototyping
Adapting Generic Product Development Process Generic(Market-Pull)Products:The team begins with a market opportunity and selects appropriate technologies to meet customer need Example:Sporting goods,furniture ,tools Technology-Push Products: The team begins with a new technology,then finds an appropriate market. Example:Gore-tex rainwear,Tyvek envelopes Platform Products: The team assumes that the new product will be built around an established technological subsystem. Example:computers ,printers Process-Intensive Products: Characteristics of the product are highly constrained by the production process. Example:snack foods ,breakfast 上通大￥ 安泰经济与管理学院 Massachusetts Institute of Antal College of Economics&Management Shanghal Joo Tong University Technology
单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 7 单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 7 单击此处编辑母版标题样式 • 单击此处编辑母版副标题样式 7 单击此处编辑母版标题样式 单击此处编辑母版文本样式 第二级 第三级 第四级 第五级 7 Adapting Generic Product Development Process 1 Generic(Market-Pull)Products: The team begins with a market opportunity and selects appropriate technologies to meet customer need Example: Sporting goods ,furniture ,tools Technology-Push Products: The team begins with a new technology, then finds an appropriate market. Example: Gore-tex rainwear, Tyvek envelopes Platform Products: The team assumes that the new product will be built around an established technological subsystem. Example: computers ,printers Process-Intensive Products: Characteristics of the product are highly constrained by the production process. Example: snack foods ,breakfast