對计价置多大兰 1951 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS 产品生命周期 销售额 介入期 成长期 成熟期 衰退期 或利润 销售 研发期 时间 利润 11 王晚东，胡瑞媚
王晓东,胡瑞娟 11 时间 销售额 或利润 开发 期 介入期 成长期 成熟期 利润 销售 衰退期 研发期 产品生命周期
對卧（价質多大兰 1951 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS 产品特征和物流服务 ·重量-体积比 ■价值-重量比 ■产品可替代性 ·风险 ■包装 12 王晓东，胡瑞娟
王晓东,胡瑞娟 12 重量-体积比 价值-重量比 产品可替代性 风险 包装 产品特征和物流服务
對计价置多大岁 1951 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS 产品的重量体积比 Total Costs Logistics costs as a percent of product sales price Transportation costs Storage costs Weight-Bulk ratio 13 王晚东，胡瑞娟
王晓东,胡瑞娟 13 Total Costs Transportation costs Storage costs Weight-Bulk ratio Logistics costs as a percent of product sales price 产品的重量体积比
對计价置多大岁 1951 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS 产品的价值重量比 $ Logistics Total Costs costs as a percent of sales price Transportation Storage Cost Cost Value--weight ratio 14 王晚东，胡瑞媚
王晓东,胡瑞娟 14 产品的价值重量比 Total Costs Transportation Storage Cost Cost $ Value--weight ratio Logistics costs as a percent of sales price