4.Basic Motivation ConceptsTwo-FactorTheoryFrederickHerzbergIntrinsic factors are related to job satisfaction, whileextrinsicfactorsareassociatedwithdissatisfactionHygienefactors affect job dissatisfactionMotivatorfactors affectjob satisfactionManagement School, Wuhan University of Technology
Company Logo 4. Basic Motivation Concepts Management School, Wuhan University of Technology Two-Factor Theory Management School, Wuhan University of Technology Intrinsic factors are related to job satisfaction, while extrinsic factors are associated with dissatisfaction. Hygiene factors affect job dissatisfaction Motivator factors affect job satisfaction Frederick Herzberg
Two-Factor TheoryBottom Line:Satisfaction and Dissatisfaction arenot Opposite Ends of the Same Thing!HygieneMotivators:Factors:Separate constructs·AchievementHygiene Factors-.SalaryExtrinsic&Related·Responsibility.Workto DissatisfactionConditions.Growth.CompanyMotivationFactors-Policies--Intrinsic andRelated toSatisfactionEXHIBIT4-4
Two-Factor Theory Bottom Line: Satisfaction and Dissatisfaction are not Opposite Ends of the Same Thing! Separate constructs Hygiene Factors- Extrinsic & Related to Dissatisfaction Motivation Factors- -Intrinsic and Related to Satisfaction Hygiene Factors: •Salary •Work Conditions •Company Policies Motivators: •Achievement •Responsibility •Growth E X H I B I T 4–4
Comparison of Satisfiers and DissatisfiersAchievementRecognitionFactorscharacterizingWork itselfeventsonthejobthatledtoFactorsResponsibilityextremejobdissatisfactioncharacterizingAdvancementeventsonthejobGrowthCompanythat led to extremepolicy andjobsatisfactionadministration SupervisionAll factorsAll factorsRelationshipwith supervisorcontributingcontributingWorkconditionsto jobto jobdissatisfactionsatisfactionSalaryRelationshipwithpeers1969HygienePersonal life3181MotivatorsRelationshipwithsubordinatesStatus80%604020020406080%Ratio and percentageSecurity111112010403001020304050%50%Percentage frequencySource: Reprinted by permission of Harvard Business Review.An exhibit from One More Time:EXHIBIT4-5HowDoYouMotivateEmployees?byFrederickHerzberg.September-October1987.Copyright1987bythePresidentandFellowsofHarvardCollege:Allrightsreserved
Factors characterizing events on the job that led to extreme job dissatisfaction Factors characterizing events on the job that led to extreme job satisfaction Source: Reprinted by permission of Harvard Business Review. An exhibit from One More Time: How Do You Motivate Employees? by Frederick Herzberg, September–October 1987. Copyright © 1987 by the President and Fellows of Harvard College: All rights reserved. Comparison of Satisfiers and Dissatisfiers E X H I B I T 4–5
4.Basic Motivation ConceptsContrasting ViewsofSatisfaction andDissatisfactionTraditional viewSatisfactionDissatisfactionHerzberg'sviewMotivatorsSatisfactionNo satisfactionHygiene factorsNo dissatisfactionDissatisfactionEXHIBIT4-4Management School, Wuhan University of Technology
Company Logo 4. Basic Motivation Concepts Management School, Wuhan University of Technology Contrasting Views of Satisfaction and Dissatisfaction Management School, Wuhan University of Technology E X H I B I T 4–4
CaseDiscussionHonda's China plants halt productionVideoWorkers at three Honda plants in China have gone onstrike demanding better wages.The strike began tendays ago in one ofHonda's China locations and hasspread to three plants as labor relations get worseHonda has shut down all four ofits car plants in Chinaafterthestrike.Honda,Japan's second biggest carmaker,is facingmounting pressure in its largest potential market.Management School, Wuhan University of Technology
Case Discussion Honda's China plants halt production Video Workers at three Honda plants in China have gone on strike demanding better wages. The strike began ten days ago in one of Honda's China locations and has spread to three plants as labor relations get worse. Honda has shut down all four of its car plants in China after the strike. Honda, Japan's second biggest carmaker, is facing mounting pressure in its largest potential market. Management School, Wuhan University of Technology