lmrolenencung Merchand Chapter 15
Chapter 15
Objectives To Describe Steps In Implementing Merchandise plans To Examine The prominent roles of Logistics and Inventory Management in Implementing merchandise Plans
• To Describe Steps In Implementing Merchandise Plans • To Examine The Prominent Roles of Logistics and Inventory Management in Implementing merchandise Plans
Implementing Merchandise Plans Selecting and g Interacting with Merchandise Evaluation Information Negotiation Sources 4 8. Receiving Reevaluation Reordering Stocking Concluding Merchandise Purchases
1. Gathering Information 2. Selecting and Interacting with Merchandise Sources 3. Evaluation 4. Negotiation 7. Concluding Purchases 6. Receiving & Stocking Merchandise 8. Reevaluation 7. Reordering
Information Sources Consumer Want book Want Slip Sales People Competitors Trade shows Trade Publications Government Sources
• Consumer – Want Book – Want Slip • Sales People • Competitors • Trade Shows • Trade Publications • Government Sources
Information About Suppliers Trade show Permanent merchandise marts Web
• Trade Show • Permanent Merchandise Marts • Web