Ancillary service Attractions Tourist publications Public service and amenities Financial services Food and beverage Entertainment Retail facilities 2021/2/23
2021/2/23 11 Ancillary service ◼ Attractions ◼ Tourist publications ◼ Public service and amenities ◼ Financial services ◼ Food and beverage ◼ Entertainment ◼ Retail facilities
Sales Sales distribution supplier tour operator/wholesaler a travel agent 2021/2/23
2021/2/23 12 Sales ◼ Sales distribution ◼ supplier ◼ tour operator/wholesaler ◼ travel agent
Inter-relationshil Between All sectors THE CUSTOMER SALES TRANSPORTATION ACCOMMODATION ANCILLARY SERVICE 2021/2/23 13
2021/2/23 13 Inter-relationship Between All Sectors THE CUSTOMER SALES TRANSPORTATION ACCOMMODATION ANCILLARY SERVICE
The tourism product Individual portions of tourism product ansportation accommodation attractions and activities financial service tourist publication interpreters 2021/2/23 tour guides, etc 14
2021/2/23 14 The tourism product ◼ Individual portions of tourism product ◼ transportation ◼ accommodation ◼ attractions and activities ◼ financial service ◼ tourist publication ◼ interpreters ◼ tour guides, etc
Characteristics of the tourism Product ■ Composite nature a service based interdependence of sub-products a perishability 2021/2/23 15
2021/2/23 15 Characteristics of the Tourism Product ◼ Composite nature ◼ service based ◼ interdependence of sub-products ◼ perishability