Information needs for the porting Decision Identify markets that produce desired supplies or materials Reliability of a foreign supplier a Product or service quality
Information Needs for the Importing Decision: ◼ Identify markets that produce desired supplies or materials ◼ Reliability of a foreign supplier ◼ Product or service quality
Length of delivery time Government rules regulations foreign and domestic
◼ Length of delivery time ◼ Government rules & regulations - foreign and domestic
Market Expansion Data Needs a Detailed information for penetrating a market Designing or fine-tuning the marketing mⅨX Monitoring the political climate of a count
Market Expansion Data Needs: ◼ Detailed information for penetrating a market ◼ Designing or fine-tuning the marketing mix ◼ Monitoring the political climate of a country