BLUE POWER STATION/蓝色加油站校园系列讲座 重算 主要国家的电子商务业务增长 China's e-tailing market has posted the world's highest growth rate 2003-11 e-tailing market s billion ompound annual growth rate,2003-11 United States 150 China 120 Japan United Kingdom 1 100 Germany South Korea France Brazil Russia canada 14 0 200304 05 07 0809 102011 Excluding online travel. 2 Japans CAGR covers 2005-11 SOURCE: Euromonitor; Forrester, US Census Bureau, Japanese Ministry of Economy, Trade, and Industry, iResearch McKinsey Global Institute analysis IBM GCG University Partnership C 2013 IBM Corporation
IBM GCG University Partnership © 2013 IBM Corporation BLUE POWER STATION / 蓝色加油站校园系列讲座 主要国家的电子商务业务增长 11
BLUE POWER STATION/蓝色加油站校园系列讲座 重算 国内网络销售总额到2020年将到达超过6000亿美元 Chinas e-tailing market size, 2003-201 ■ High case■ Base case■ Low case s billion Compound annual growth rate(%) 2011-152015-20 648 12865(0 100(32 395 420 21 10 120259 74 3 5 10 10 11201512020 1 Based on 2011 terms, 2015 and 2020 population forecasts are 1, 368 million and 1, 387 million NOTE: Numbers may not sum due to rounding SOURCE: iResearch, McKinsey Insights China database, McKinsey Global Institute analysis
IBM GCG University Partnership © 2013 IBM Corporation BLUE POWER STATION / 蓝色加油站校园系列讲座 国内网络销售总额到2020年将到达超过6000亿美元 12
BLUE POWER STATION/蓝色加油站校园系列讲座 重算 中国与美国的主要在线零售商分布比较 排名 公司名称 201201中国82网络购物交易市场份额占比图 Amazon com Inc Staples inc 其他,10.0% 新蛋网0. Dell Inc 库巴网1.3% 凡客诫品14 Apple Inc 易迅网,1.63 Office Depot inc. 当当网19 Walmart. com 苏宁易购 讯E3.2 天猫商城51.3 Office Max Inc 亚马逊中国3.4 Sears Holdings Corp 京东商城,21.9% CDW Corp 10 Best Buy Co :中国电子商务研究中心 数据来源:W.100EC.C IBM GCG University Partnership C 2013 IBM Corporation
IBM GCG University Partnership © 2013 IBM Corporation BLUE POWER STATION / 蓝色加油站校园系列讲座 中国与美国的主要在线零售商分布比较 排名 公司名称 1 Amazon.com Inc. 2 Staples Inc. 3 Dell Inc. 4 Apple Inc. 5 Office Depot Inc. 6 Walmart.com 7 OfficeMax Inc. 8 Sears Holdings Corp. 9 CDW Corp. 10 Best Buy Co
BLUE POWER STATION/蓝色加油站校园系列讲座 重算 国内电子商务业务市场份额集中 Market share of leading players, 2011 of B2C and C2C respective market size: RMB billion 100% 179 595 0.6 正拍907m6mn1 Others. 24.7 uning com 3.3 亚马逊34 amazon. cn 360bym173 淘宝网 Taobao. com 90.4 (Alibaba Group) 天猫 TMALLCON 51.4 (Alibaba Group B2C C2C2 1 Including storeless B2C, multichannel, and B2C marketplaces 2 Might also be referred to as B2C2C, as the marketplaces (B)enable C2C transactions IBM GCG University Partnership C 2013 IBM Corporation
IBM GCG University Partnership © 2013 IBM Corporation BLUE POWER STATION / 蓝色加油站校园系列讲座 国内电子商务业务市场份额集中 14
BLUE POWER STATION/蓝色加油站校园系列讲座 重算 国内不同城市的线上线下人均消费数据 2011 total vs online consumption per capita of 266 Chinese cities RMB thousand Total consumption per capita Export-focused cities: Affluent entrepreneurs High consume luxury items offline, while employees High-income group/.Dongguan come to these cities to earn/save money Coal mine cities Shenzhen consumes luxury Shanghai items offline ● Foshan ◆ Guangzhou Baotou Dongsheng Huizhou ◆ Haining ◆ Zhongsha Guilin/ cities with relatively high online shopper penetration Jlang compared to peers LOw High Online consumption per capita SOURCE: McKinsey Insights China database, McKinsey Global Institute analysis IBM GCG University Partnership C 2013 IBM Corporation
IBM GCG University Partnership © 2013 IBM Corporation BLUE POWER STATION / 蓝色加油站校园系列讲座 国内不同城市的线上/线下人均消费数据 15