Legal Issues(continued) Content liability Exposure to potential liabilities based on Web content Need appropriately worded disclaimer of liability at Web site Creating a Winning E-Business Second Edition Chapter 5
Creating a Winning E-Business Second Edition, Chapter 5 11 Legal Issues (continued) ▪ Content liability – Exposure to potential liabilities based on Web content – Need appropriately worded disclaimer of liability at Web site
Legal Issues(continued) Customer information privacy Customers may hesitate to provide information Must have clear policy on how customer information is handled secured and used Consider voluntary programs such as TRUSTe Non-profit organization Advocates disclosure of information privacy programs Members post TRUsTe seal at Web site Creating a Winning E-Business 12 Second Edition Chapter 5
Creating a Winning E-Business Second Edition, Chapter 5 12 Legal Issues (continued) ▪ Customer information privacy – Customers may hesitate to provide information – Must have clear policy on how customer information is handled, secured, and used – Consider voluntary programs such as TRUSTe • Non-profit organization • Advocates disclosure of information privacy programs • Members post TRUSTe seal at Web site
Legal Issues(continued) ⊙我 CALHOLDE Search TRUST.e Make Privacy Your Choice 内向心HFQ5E件 LHOLOEE百 OONTACT UI mimmmmrmno tRUsTe Security Guidelines Read our Security Guidelines that provide practical guidance on how your privacy and security teams can work together to implement baseline data security practices, including those required by law. Click here Seal Your Privacy Concerns Already a sealholder? Have a Privacy complaint? FIGURE 5-3 TRUSTe Creating a Winning E-Business 13 Second Edition Chapter 5
Creating a Winning E-Business Second Edition, Chapter 5 13 Legal Issues (continued)
Legal Issues(continued) An e-business is subject to same property and income taxes as any brick-and-mortar business Collection of sales taxes remains problematic Collection of sales taxes from online customers not required unless e-business has presence in state Rules are changing Need tax advice from professional (attorney or accountant) Creating a Winning E-Business 14 Second Edition Chapter 5
Creating a Winning E-Business Second Edition, Chapter 5 14 Legal Issues (continued) ▪ An e-business is subject to same property and income taxes as any brick-and-mortar business ▪ Collection of sales taxes remains problematic – Collection of sales taxes from online customers not required unless e-business has presence in state – Rules are changing ▪ Need tax advice from professional (attorney or accountant)
Commercial Office Space Startup e-business often begins in converted space in entrepreneur's home Factors requiring a move to commercial office soace Cramped quarters Hiring new employees Need for professional meeting areas Creating a Winning E-Business 15 Second Edition Chapter 5
Creating a Winning E-Business Second Edition, Chapter 5 15 Commercial Office Space ▪ Startup e-business often begins in converted space in entrepreneur’s home ▪ Factors requiring a move to commercial office space – Cramped quarters – Hiring new employees – Need for professional meeting areas