百思买美国电商VS美国总体销售额 美国过去10年整体零售行业增长趋势 单位:百万美元单位:万亿美元 3.19 14000 35% 2.98 2.732.73 12000 2.62 2.35 000 2.12 4000 2062212492732642.873.08 0 013042014Q12014Q2204032014042015Q12015Q2201503 00010203040506070809101121314 ■美国One销售额m美本土收季度增长率 资料来源:httpy//wstatista.com 0d3
Industry analysis 群s Using BCG Matrix to analyze 明星 问题类 20% 18% 16% On-Line 14% 平12% 10% 奶牛类 Q劣狗类 J Off-Line 10x 4x 2x 1. 5x lx 5x. 4x. 3x. 2x. lx 相对市场份额
Using BCG Matrix to analyze Industry Analysis Off-Line On-Line 49
Our Solutions 群s o Shrink the cost Match the price Idea? Research Highlight Advantage Exclusive Supply O Customization service Sub-Brand ●Web&App o Virtual Community Information System
Our Solutions Idea..? 27 Shrink the cost & Match the price Research & Highlight Advantage Exclusive Supply Customization Service & Sub-Brand Web & App Virtual Community & Information System