Mercedes benz market Overview 2012 US Luxury Vehicle Sales 300000 225000 30∽0No 150000 75000 ■Tesa( expected global2013 deliveries)■ Mercedes-Benz■BMW■Audi■ Cadillac
Mercedes Benz Market Overview Luxury cars industry
Mercedes benz market Overview CHina 201.2!. w ry Mlar q:'E SaiES Audi BMW Mercedes benz Volvo Cadillac Jan 23092 9419 719 737 559 Fe 24306 9056 1443 1060 490 March 29265 9343 5347 699 514 Apri 29651 10140 751 415 May 32426 13080 9862 462 385 June 27112 14457 11060 566 469 July 26645 12287 6628 334 422 Aug 27048 14866 10544 726 472 Sept 27424 14554 9691 381 706 Oct 29493 11902 12275 594 709 Nov 30063 15616 8634 505 1029 D ec 22175 16096 13165 638 837 Tota 64096 170497 106581 79787:008 SAles based on china made models
Mercedes Benz Market Overview Luxury cars industry
Mercedes benz market Overview LMBORCHm etive set pr+ Luxury Premium Ultra sportage cars ANDe ROVER Range of products Specialized products Jeep Mass market utill smart
Mercedes Benz Market Overview Competive set profileLuxury Range of products + + - - Mass market utilities Ultra sportage cars Specialized products Premium
Mercedes benz market Overview Br pap paux tEana G thip l pT hhenost successful brands in China 1 Rolls-Royce and rover Gentle Porsch Ferrari 12345678 Bentley lamborghini Audi Porsche Mercedes benz 6 Aston martin BMW Maserati Volvo Mercedes benz Lexus BMW Rolls-Royce 10 Land rover 10 Ferrari Source: Hexun, August13
The most popular luxury brands in China 1 Rolls-Royce 2 Bentley 3 Ferrari 4 Lamborghini 5 Porsche 6 Aston Martin 7 Maserati 8 Mercedes Benz 9 BMW 10 Land Rover The most successful brands in China 1 Land Rover 2 Porsche 3 Bentley 4 Audi 5 Mercedes Benz 6 BMW 7 Volvo 8 Lexus 9 Rolls-Royce 10 Ferrari Source: Hexun, August’13 Mercedes Benz Market Overview Competive set profile