(2) company culture 1.What is the corporate cul ture? Broad refers to the sum of corporate materia cul ture. behavioral culture spiritual cul ture and institutional culture: Nar row sense: refers to the corporate i deo logy with corporate values as the core
(2) company culture 1. What is the corporate culture? Broad: refers to the sum of corporate material culture,behavioral culture, spiritual culture and institutional culture; Narrow sense: refers to the corporate ideology with corporate values as the core
The core elements of corpor ate culture mIssIon Vision Value
mission Vision Value The core elements of corporate culture
Why do outstanding companies value corporate culture? They pay the most attent ion to four points Spirit of cooperation Customer-centric Treat employees equally Motivation and innovation
Why do outstanding companies value corporate culture? They pay the most attention to four points： Spirit of cooperation Customer-centric Treat employees equally Motivation and innovation
Elements of corporate culture Corporate vision Our mission core value Business and management philosophy company culture Leader's beliefs and courage
Elements of corporate culture Corporate vision Business and management philosophy Our Mission company culture core value Leader's beliefs and courage
The structure and type of corporate culture Material layer Institutionally Spiritual layer
The structure and type of corporate culture Spiritual layer Institutional layer Material layer