Unit Seven Before Reading Global Reading Detailed Reading After Reading Stripping Down to Bare Happiness Zooming In: An Integrated English Course- Electronic Teaching Portfolio Founded: in 1912 by Leon Leonwood Bean(1872-1967), in About the author Freeport, Maine, USA Linda weltner Listening Comprehension/ company Address: L.L. Bean, InC, Freeport, Maine,04033 USA Lead-in discussion Company Website: ww. llbean com Background Information Company Perspectives: The Golden Rule: Sell good merchandise at a reasonable profit, treat your customers like Consumerism human beings, and they will always come back for more Voluntary Simplic ity Leon Leonwood Bean, company founder Prediction 新世纪大学英语系列教材综合教程电子③
Listening Comprehension Lead-in Discussion Background Information Prediction L. L. Bean, Inc. About the Author — Linda Weltner Consumerism Voluntary Simplicity • Founded: in 1912 by Leon Leonwood Bean (1872-1967), in Freeport, Maine, USA. • Company Address: L.L. Bean, Inc., Freeport, Maine, 04033, USA. • Company Website: www.llbean.com. • Company Perspectives: The Golden Rule: “Sell good merchandise at a reasonable profit, treat your customers like human beings, and they will always come back for more.” — Leon Leonwood Bean, company founder
Unit Seven Before Reading Global Reading Detailed Reading After Reading Stripping Down to Bare Happiness Zooming In: An Integrated English Course- Electronic Teaching Portfolio Key Dates 1912: Leon Leonwood Bean begins selling the Maine Hunting About the author Linda weltner Shoe Listening Comprehensio 1925: First full-sized catalog is mailed out 1927: Fishing and camping equipment are added to the catalog Lead-in discussion 1937: Annual sales exceed s1 million for the first time 1954: A women's department opens at the Freeport retail store Consumerism 1967: Bean dies; Leon A Gorman, grandson of the founder, Voluntary Simplic ity succeeded 1988: First factory store opens in North Conway 1992: First international store opens in Tokyo, Japan Prediction 1993: LL. Bean offers its first line of children,s clothing 1996: Annual sales exceed $1 billion for the first time 1997: L L Kids store opens 1999: The company launches its first affiliated brand 2000: Second full-price L L Bean store opens Prev 新世纪大学英语系列教材综合教程电子③
Listening Comprehension Lead-in Discussion Background Information Prediction L. L. Bean, Inc. About the Author — Linda Weltner Consumerism Voluntary Simplicity Key Dates: 1912: Leon Leonwood Bean begins selling the Maine Hunting Shoe. 1925: First full-sized catalog is mailed out. 1927: Fishing and camping equipment are added to the catalog. 1937: Annual sales exceed $1 million for the first time. 1954: A women’s department opens at the Freeport retail store. 1967: Bean dies; Leon A. Gorman, grandson of the founder, succeeded. 1988: First factory store opens in North Conway. 1992: First international store opens in Tokyo, Japan. 1993: L.L. Bean offers its first line of children’s clothing. 1996: Annual sales exceed $1 billion for the first time. 1997: L.L. Kids store opens. 1999: The company launches its first affiliated brand. 2000: Second full-price L.L. Bean store opens
Unit Seven Before Reading Global Reading Detailed Reading After Reading Stripping Down to Bare Happiness Zooming In: An Integrated English Course- Electronic Teaching Portfolio Questions About the author Linda weltner 1. How does the title "Stripping Down to Bare Happiness" strike you? Why stripping down"? What does "bare happiness Listening Comprehension mean to you? Lead-in Discussion 2. What might the text be about? Background Information 3. If you were to write a composition on the same topic, how Consumerism would you write it? Voluntary Simplic ity Prediction 新世纪大学英语系列教材综合教程电子
Listening Comprehension Background Information Voluntary Simplicity Consumerism Prediction L. L. Bean, Inc. About the Author — Linda Weltner Lead-in Discussion Questions： 1. How does the title “Stripping Down to Bare Happiness” strike you? Why “stripping down”? What does “bare happiness” mean to you? 2. What might the text be about? 3. If you were to write a composition on the same topic, how would you write it?
Unit Seven Before Reading Global Reading Detailed Reading After Reading Stripping Down to Bare Happiness Zooming In: An Integrated English Course- Electronic Teaching Portfolio Parts Paras Main Ideas Part Division of the Text 1-5 Fed up with their previous wasteful and busy lifestyle, Sara and Michel changed jobs, Further Understanding moved to a small but energy-efficient house and started a simple and environmental Questions and Answers friendly lifestyle. They wanted to build a True or False world of their own where they could enjoy family life and social life at the same time Discussion and balance work and play consistentl 26-10 In order to"strip down to bare happiness Sara and Michel made further adjustment to their lives. They gave up all the expensive? clutter and unnecessary electric and electronic appliances, they picked out what was needed and got rid of what was useless or unnecessary, they spent money only on things that contributed to their major goal and they tried to do things by themselves and devoted more time to the quality of their lives 新世纪大学英语系列教材综合教程电子③
Questions and Answers True or False Discussion Further Understanding Part Division of the Text Parts Paras. Main Ideas 1 2 1~5 6~10 Fed up with their previous wasteful and busy lifestyle, Sara and Michel changed jobs, moved to a small but energy-efficient house and started a simple and environmentalfriendly lifestyle. They wanted to build a world of their own where they could enjoy family life and social life at the same time and balance work and play consistently. In order to “strip down to bare happiness”, Sara and Michel made further adjustment to their lives. They gave up all the expensive clutter and unnecessary electric and electronic appliances; they picked out what was needed and got rid of what was useless or unnecessary; they spent money only on things that contributed to their major goal; and they tried to do things by themselves and devoted more time to the quality of their lives
Unit Seven Before Reading Global Reading Detailed Reading After Reading Stripping Down to Bare Happiness Zooming In: An Integrated English Course- Electronic Teaching Portfolio Part Division of the Text Parts Paras Main Ideas Further Understanding 311-13 The author was deeply affected by the couple's simple but fulfilling lifestyle Questions and Answers However. she. like most Americans. found it hard to gather the resolve and courage to True or False live a simple lifestyle Discussion Prev 新世纪大学英语系列教材综合教程电子③
Part Division of the Text Parts Paras Main Ideas 3 11~13 The author was deeply affected by the couple’s simple but fulfilling lifestyle. However, she, like most Americans, found it hard to gather the resolve and courage to live a simple lifestyle. Questions and Answers True or False Discussion Further Understanding